Giselle through the use of mass media finds inspiration in popular images, both new and old to address ssrious topics and sometimes adding a touch of humour. Using vintage images to illustrate life through Giselle's eyes=processed overindulgent, overfed shiny plastic western society versus the rest of the world. Through the easily recognizable nostalgic images are soothing, while broadcasting what can be dark or controversial subject matter. Western society is viewed by many as evil because of its affluence and decadence. At the same time, the west is also revered as the place to be and its monetary rewards are goals to achieve.

Even though the media points us eastward, we need not necessarily look any further than within ourselves for the conflict that is created by the idealist "pursuit of happiness".